MG hikes Windsor EV prices by ₹15,000 across the range — India's best-selling electric SUV gets costlier again

JSW MG Motor India has raised prices across the entire Windsor EV range by ₹15,000, the third such revision of 2026 for the company's best-selling electric model. The new range runs from ₹14,84,800 for the entry Excite to ₹19,14,800 for the range-topping Essence Pro, both ex-showroom, confirmed on MG's own price page as of 31 October 2026.

What happened

The Windsor EV is sold in three core trims — Excite, Exclusive and Essence — with Exclusive and Essence each also available in a longer-range Pro guise built around a bigger 52.9kWh battery pack instead of the standard car's 38kWh unit. MG has applied the ₹15,000 increase uniformly across all five variants, rather than loading it onto any one trim. The revision was first reported on 30 October and matches the figures now live on MG's own Windsor EV product page.

One model year the hike pointedly does not touch: the Windsor Indulge Edition, a limited run of 300 units launched just four days earlier, on 27 October, at ₹17.89 lakh ex-showroom. The Indulge is built on the standard 38kWh battery with a 332km certified range and headlines a segment-first roof-mounted rear entertainment screen (MG's "Prive Screen"); it sits in the lineup roughly where a lightly loaded Essence would, priced about ₹85,000 above the standard Essence it is based on.

This is not the Windsor's first revision this year. MG raised prices by up to ₹60,000 across the range in July 2026, with the steepest increase landing on the base Excite, and has made further adjustments since — a pattern of several smaller hikes through the year rather than one large one, echoed across most of the industry. The Battery-as-a-Service plan, which lets buyers separate the battery's cost from the vehicle price and pay a per-kilometre rental instead, has moved on its own schedule in the past, sometimes falling even as the outright price rose, so a BaaS buyer should not assume the ₹15,000 simply carries over.

What it means for an Indian buyer

If you've been quoted a Windsor EV price any time before 30 October, that number is now stale by ₹15,000. It's a modest amount in absolute terms — roughly 0.1% of the car's starting price — and unlikely to change anyone's shopping list on its own. But it adds to a running total: between the July revision and this one, the base Excite variant alone has gone up by around ₹75,000 over four months, even before counting on-road costs, insurance and the TCS that gets added at delivery.

The more useful number for a buyer right now is the gap between the Indulge Edition and a comparably specced Essence or Essence Pro. At ₹17.89 lakh, the Indulge undercuts the now-revised Exclusive Pro (₹18,04,800) and Essence Pro (₹19,14,800) while adding a feature — the rear entertainment screen — neither of those trims gets, making it worth a look for anyone currently cross-shopping the upper half of the Windsor range, battery size permitting (the Indulge tops out at the smaller 38kWh pack's 332km claimed range, against 449km for the 52.9kWh Pro variants).

For anyone weighing BaaS against an outright purchase, this is also a good moment to re-request a fresh quote rather than work off a number seen online or quoted a few weeks ago — MG's website explicitly flags that listed prices "can change without notice," and that has been true more than once this year.

The Windsor EV crossed 80,000 customers within 24 months of launch as of late October, by MG's own count, making it one of the highest-volume electric cars sold in India — which is also why a ₹15,000 move here is worth tracking even though it's small: it's applied against a much larger base of active shoppers than a similar hike on a low-volume model would be.

The Auto Grid angle

A new Windsor EV, like any EV, carries a few PPF-relevant quirks worth knowing before the first long drive: a flat, glossy battery-shield underbody and lower bumper area that sits closer to speed breakers than most comparable petrol SUVs, and a frunk-less, motor-forward bonnet that's first to catch stone-chip damage on the Outer Ring Road and ORR stretches that see heavy EV commuting. Buyers who've just paid a revised, higher price for their Windsor have even more reason to protect that investment in week one, before the first monsoon grit or Hyderabad's granite-dust roads get to the clear coat.

FAQ and what's next

Watch for MG's next price move — the company has now revised Windsor EV pricing at a pace of roughly once a quarter through 2026, and nothing suggests that cadence is slowing as input costs stay elevated into the new year. We'll update this story if MG specifies a reason for this particular round or if BaaS rates move in response.